i need my morning coffee… everyday without fail… i know its probably psychological but without it i always feel that something is missing…

same thing goes with checking out the various blogs on my blogroll… especially the design-related ones that offer different perspectives of design in their country (or around the world for that matter!)… so i would like to share some of the articles i’ve read today with you…

via facing sideways:

  • sydney opera house gets rebranded! i like the intepretation and the design of the “tagline”… it makes the SOH more lively than your typical staid opera house… very aussie i must say…
  • why many designs fail – hrmmm…

via one + one = three:

  • advertising ipod – article from design observer (which i have to start reading more from!!)

i borrowed three books about marketing and branding and didn’t managed to finish even one… sigh… just for record’s purposes (in case i want to borrow them again…):

  • One Great Insight is Worth a Thousand Good Ideas: Phil Dusenberry
  • Grapevine – The New Art of Word-of-Mouth Marketing: Dave Balter & John Butman
  • Brands and Branding – The Economist

lunch time…